Our love for pets is deep and it reflects in the extensive research that goes in creating the best quality food for them. Our products are crafted to suit their carnivore appetite, just like what nature intended them to do. With precision and years of experience packed in each PurePet pack, we guarantee delight with each bowl....

We’ve realised that monetary hindrance shouldn’t come in between your pets and quality food and that’s why PurePet is available at a great price for everyday use, without a compromise on its ingredient selection.

PurePet is produced under the IB Group umbrella, a leading ISO certified protein business led conglomerate in Central India.